Hi, I am
Fariha Tasnim
UI/UX DesignerThoughtful, human-centered design where every detail has purpose and every interaction feels effortless.
Download ResumeContact MeUI/UX Designer with an MSc. in Computer Science & Engineering from University of Rajshahi (2020) and a BSc. in Computer Science & Engineering from Varendra University (2019).
My technical expertise includes:
- Tools: Figma, Adobe Photoshop
I'm a passionate UI/UX Designer with a foundation in computer science. I specialize in creating intuitive, user-centered digital experiences with a strong focus on visual storytelling and interaction design. My goal is to design interfaces that are not only visually appealing but also functional, accessible, and aligned with business objectives.
Years Experience
Projects Completed
Professional Experience
- Designed user-centered interfaces by analyzing user behavior and pain points, improving usability and reducing friction across key user flows.
- Created wireframes, user flows, and high-fidelity UI in Figma, resulting in clearer navigation and more intuitive user journeys.
- Built responsive layouts using Auto Layout and constraints, ensuring consistent experiences across mobile, tablet, and desktop devices.
- Developed reusable components, variants, and design systems, increasing design consistency and reducing design-to-development time.
- Applied typography, color theory, spacing, and visual hierarchy principles while ensuring accessibility and usability standards, enhancing readability, visual balance, and overall user comfort.
- Delivered interactive prototypes with Smart Animate and collaborated with developers via Figma Dev Mode, enabling smoother handoff and faster implementation.
- Managed customer queries and complaints through calls, emails, and messaging channels, providing accurate information and timely resolutions to ensure high customer satisfaction.
- Maintained and updated customer records in NetSuite, ensuring data accuracy and efficient tracking of all interactions.
- Strengthened customer relationships through professional communication while collaborating with internal teams to resolve issues and contributing to sales targets by converting inquiries into customers.
- Managed end-to-end order lifecycle from placement to delivery through app and backend systems, ensuring smooth order flow, timely status updates, and proactive customer communication via phone and email.
- Updated order statuses and collected user feedback to evaluate service quality, identifying improvement areas to enhance overall user experience.
- Handled emails and inbound/outbound calls while coordinating with product brands and internal teams; prepared sales, inventory, and performance reports in Excel to track trends and support data-driven decision-making.
- Managed inbound and outbound calls to assist passengers with ride bookings, schedules, and service inquiries, including follow-ups to ensure issue resolution and improve customer experience.
- Confirmed bookings and updated statuses through internal backend systems, ensuring accurate tracking and smooth service operations.
- Documented customer issues, including unrecorded cases, and prepared reports to identify recurring problems and support service improvements.
- Designed promotional posters and graphics using Canva, edited images, and created content for social media campaigns across multiple platforms.
- Published and managed marketing posts on Tumblr, Twitter, and LinkedIn groups, supporting digital engagement and brand visibility.
- Provided basic technical support and collaborated with team members to ensure smooth operations and timely task completion.
Featured Projects

BeanBrewSphere Hub
Designed a coffee shop management dashboard to handle daily operations, including orders, products, and performance tracking.
Key Features:
- Dashboard overview displaying sales metrics, order activity, and key performance indicators
- Product and order management interface with organized tables and status tracking
- User management system for handling customer and admin data
- Responsive layout with reusable components and interactive prototypes in Figma

Streamlining the Amazon
Recreated key Amazon e-commerce flows as a UI/UX practice project to explore Figma tools and understand real-world design patterns.
Key Features:
- Replicated product browsing, product detail, cart, and checkout flows based on existing UX patterns
- Focused on layout structuring, spacing, and visual hierarchy to match real-world usability standards
- Built interactive prototypes using Figma to simulate user navigation and flow behavior
- Practiced Auto Layout, components, and basic design system concepts for consistency